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HCP Sales & Marketing

Everything the field team needs to grow HCP adoption of The HRT Club — tools, territories, conferences, and goals.

Sales Dashboard
Bi-weekly performance snapshot — members vs. goal, trend, tiers, rep leaderboard & product volume.
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Mission & Mandate

We build trust with the clinicians who prescribe HRT by delivering on our promise to make hormone replacement therapy accessible for patients and easier for professionals. Our mission is to educate and turn awareness into membership referrals. Our goal is to expand and activate our network of top-tier HCPs and become their #1 trusted partner for hormone replacement therapies.

Leadership

DT
Domenick Tiziano
Department Lead
✉ [email protected] [EDIT]
WR
Windy Rosenthal
National Sales Director
✉ [email protected] [EDIT]

National territories & reps

TerritoryStatesSales Rep
Northeast T6NY, NJ, MA, CT, PA, DC, NH, VAFred Witherspoon
Southeast T7 & T8FL, GA, NC, SC, AL, LA, TN, PRIgnacio Villar & Meredith Volk
Midwest T3IL, OH, MI, MN, WI, IN, MOPending hire
Midwest T4 & T5TX, OKTaryn Crouch & Dave Murray
West T1 & T2CA, WA, OR, CO, UT, AZ, NVAlfred Hernandez & Lori Cavallo
White SpaceUnassigned / emerging accountsTrashina Barnett-Jones

All territories report to Windy Rosenthal (National Sales Director).

Quarterly goal Q3 2026

1,981 new members

No HCP sign-up target this quarter.

Key HCP conferences 2026

Upcoming 3

DatesConferenceLocationTeam
Sept 23-24, 2026NPWH - Nurse Practitioners in Women's HealthRichmond, VAWindy, Meredith
Oct 21-24, 2026The Menopause SocietyBlvd San Diego, CALori, Alfred, Windy, Cyrille, Lauren, Domenick
Nov 12-14, 2026ISSWSH Fall CourseWay Fort McDowell, AZWindy, Lori

Past 9

DatesConferenceLocationTeam
Jan 16-17, 2026Harvard Medical Testosterone & Sexual Dysfunction Course & ExhibitionOrlando, FLIgnacio, Dave
Feb 12-14, 2026ISSWSH - International Society for the Study of Women's Sexual HealthLong Beach, CAAlfred, Lori, Windy
Mar 19-21, 2026AGCES - American & Global College of Endometriosis SpecialistsLas Vegas, NVMeredith, Windy
April 17-19, 2026Survival Skills for Women's Health - Experts Teach Menopause (James Simon, MD)St New York, NYFred, Andrea, Gabriella
May 1-2, 2026ACOG - American College of Obstetrics & GynecologyPlace NW Washington, DCFred, Alfred, Windy, Cyrille, Alice, Andrea, Domenick
May 15-17, 2026AUA - American Urological AssociationPlace NW Washington, DCWindy, Taryn
June 11-12, 2026The Androgen SocietyStreet Chicago, ILLori, Windy
July 17-19, 2026Survival Skills for Women's Health - Experts Teach Menopause (James Simon, MD)Rockies Blvd Aurora, COLori, Windy
July 23-24, 2026Heather Hirsch: Practice AcceleratorNew York, NYFred
The HRT Club · Internal use only · HCP Sales & Marketing